It was raining. My family had joined our dad on his annual business trip. This year, 2012, it was in Lake Placid, New Jersey. On the walls of the antique-looking Palace Theatre, along Lake Placid’s small streets, a poster for The Avengers galvanized me. Already, I had caught the buzz. I realized with most of the world that The Avengers was more than a hit. It was cinematic history—the iceberg that would sink Titanic from second to third among the highest-grossing movies of all time. But more importantly The Avengers made real a boyish dream I didn’t know I had or that I didn’t believe was possible: superheroes from separate worlds sharing one movie. And tonight, it was raining, so my family made its way to the faded-yellow-lights of the Palace Theatre and joined the tens-of-millions who that year experienced The Avengers.
After that night I anxiously measured time by the space in between installments of The Marvel Cinematic Universe. September and October weren’t months, they were a test of patience until the next Thor movie, or Captain America: Winter Soldier, or Guardians of the Galaxy. I spent these periods analyzing set-photos and reading fan-theories like a new convert devours the scriptures of his religion. And I wasn’t alone—I shared this fandom with millions of others.